Netflix Vs Hotstar Vs Amazon Prime Video : The Vice President Erik Barmack Reveals If He Cares About Competition!
The binge watching internet audience in India is primarily divided into two sides. Netflix and chill people or Hotstar & Amazon Prime Video. While Netflix is an ocean of original TV series and concepts along with tastefully curated international movies, one cannot deny the ease of access and navigation in Amazon Prime Video. Hotstar of course is a bank of all Indian and international soap operas along with movies which is attracting users.
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Anupama Chopra interacted with Erik Barmack, VP of Netflix International Originals and their conversation revealed a lot of things we were inquisitive about. One of them is the competition against Hotstar and Amazon Prime Video.
Explaining how completion doesn’t affect Netflix, he said, “We’re sort or more intrinsically motivated about how do we find great programming and present that to the world than how we size up. Reality in this world is that people are going to choose lots of different sources and that is okay.”
Erik also added that, "When we think about our Indian strategy, we also think about the Indian diaspora."
Erik Barmack also told why he feels Sacred Games based on Vikram Chandra's book, can travel across the world like other shows on Netflix. "It's more important to have shows with high impact, rather than having large volumes,” he signed off.
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